Filed under PRSSA

San Fran the Experience

San Fran the Experience

Upon returning from the San Francisco #PRSSANC each member of the delegation was to share our experience with two classes. I picked three themes from the conference, they are as follows: Leadership Dreaming Action Leadership: In a previous post, I shared a little from Kevin Saghy’s presentation. He was talking about being a leader within … Continue reading

Public Relations = Results

It is interesting what you can learn from other industries. Although I have never been interested in restaurants and hospitality public relations, I learned a lot from Andrew Freeman & Co. While at the PRSSA National Conference we got to hear from the Andrew Freeman & Co. team members listed below: Andrew Freeman, President Casey … Continue reading

NFL Research

NFL Research

While in San Francisco for the PRSSA national conference, I had the opportunity to fulfill a lifelong dream. I was able to attend a professional football game live. As my friends know, I love the NFL! Come Sunday, there is nothing I would rather do. Don’t forget to add both Monday and Thursday nights as … Continue reading

Creativity in the World of Public Relations

Creativity in the World of Public Relations

While at the PRSSA national conference, I attended a session where Jeffery Ory presented on creativity. It depends on which “expert” you are listening to. Jeffery presented as if creativity and strategic planning were mutually exclusive. He believed that creativity is something you are born with but strategy is learned. Personally, I don’t think you … Continue reading

Sports PR–Breaking into Sports

Sports PR–Breaking into Sports

When I first started studying communications with an emphasis in public relations, there was nothing I wanted more than to work in the sports industry. As I get closer to graduation, I have looked into finding a job, the competition is fierce. Once people break into the industry, they don’t leave. Who could blame them, … Continue reading

Chicago Cubs’ Leadership

Chicago Cubs’ Leadership

Kevin Saghy served as a past PRSSA president. Working for the Chicago Cubs, he has built their network to include more than one million Facebook fans and 170,000 Twitter followers since 2010. He is also serving as an advisory board member for the Plank Center for the Leadership in Public Relations. Other clients include Geek Squad, … Continue reading

No Sleep Tonight

No Sleep Tonight

Sometimes a problem is solved the easiest by staying up all night and adding caffeine. It amazes me how many public relations ideas have come to me in the dead of night. Many times I feel like I am going to swim through all of them! PRSSA students at Utah Valley University are offered grants … Continue reading

Airports Everywhere Meet the Boilerplate

Airports Everywhere Meet the Boilerplate

Since I was little, I love airports. You have the opportunity to travel to almost anywhere in the world. They represent freedom, excitement and fun. Even with an understanding of public relations, you may be wondering how an airport is like a boilerplate. A boilerplate is not supposed to change often. It gives a reporter … Continue reading

“Breaking Into Sports”

“Breaking Into Sports”

When I first started college, I was bound and determined to graduate with an exercise science degree and proceed to physical therapy school. Why physical therapy? Sports have always been an obsession. What could be more enticing than the thrill of competition, the heart aches from losses and even the pain associated with training? After … Continue reading