This is the case summary my team and I wrote and turned in for the 2013 Bateman competition.
When you put someone on camera, there are some "rules" to think about.
Thinking of putting someone on camera? Start by thinking about their attire and body language.
The video brief is important because it helps creators fine tune their vision for each video. However, there has to be a balance; too much structure can stifle creativity. The trick, keep it short.
In graphic design, understanding the project's "canvas" size is important. In addition to the US standard sizes there is an international standard known as ISO 216. It has a variety of paper series and extensions.
There are no printers that can print to the edge of a paper. The work around, put the design on a larger piece of paper and cut it down to size.
Most artists understand the size and shape of their canvas before they start. Graphic design allows more flexibility; with a few clicks, I can make my canvas any size I want. However, with a little foresight and planning, this knowledge can help you make size choices that are cost effective for your project.