While I was in college, I got to create the branding for the UVU CareerPassport program. It was a really fun project, I got to create an actual passport and stamp set for the program.
I wrote this video style guide while I was working at bChannels.
When creating a brand there are several factors you should consider before deciding which social network is right for your brand.
A brand board is a one page visual summary of the brand’s design elements. The key take away, keep the brand board simple.
A brand board, a quick visual reference to a brand’s appearance.
The tagline “Climb Higher” is applicable everywhere. It belongs in my personal and professional life. It is a creed that pushes me. It is something that lives in every fiber of my being. Which means, it is so much more than a tagline. Its a life style.
A mood board, it is a collection of patterns, images, words, type faces, colors, and whatever else you can think of that helps you define the project. It doesn’t matter if you cut it out and glue together, use a digital or even a social format. The mood board is meant to give both the designer and client quick direction for the project.
Recent life events have forced me to think about where I am, how I got here and where am I going. It was through this retrospection, my motto, “Climb Higher” was born. Each challenge has forced me to regain balance, find new strengths and continue growing. This growth process has forced me to climb higher. …