Filed under PR & Marketing Tactics

Climb Higher

Climb Higher

The tagline “Climb Higher” is applicable everywhere. It belongs in my personal and professional life. It is a creed that pushes me. It is something that lives in every fiber of my being. Which means, it is so much more than a tagline. Its a life style. Continue reading

Mood Boards

Mood Boards

A mood board, it is a collection of patterns, images, words, type faces, colors, and whatever else you can think of that helps you define the project. It doesn’t matter if you cut it out and glue together, use a digital or even a social format. The mood board is meant to give both the designer and client quick direction for the project. Continue reading

Climb Higher – Mood Board

Climb Higher – Mood Board

Recent life events have forced me to think about where I am, how I got here and where am I going. It was through this retrospection, my motto, “Climb Higher” was born. Each challenge has forced me to regain balance, find new strengths and continue growing. This growth process has forced me to climb higher. … Continue reading

Charles Darwin Meets PR?!

Charles Darwin Meets PR?!

The PRSSA 2011 national conference invited Timothy Howard, a communication professor at California State University, to speak as the conference’s first key note speaker. In the business world professionals must display some level of emotional intelligence; Professor Howard explained how to specifically translate to public relations. First, he introduced a quote from Charles Darwin, “It … Continue reading

Longer Lasting Marketing

Longer Lasting Marketing

While attending the 2011 PRSSA national conference I learned the importance of internships. Talking to the big firms or corporations many students want to apply to, I found each company has“first round” criteria. The most common requirements, usually companies choose to look for a minimum of three internships or a foreign language. As a result, … Continue reading

Learning What You Don’t Know

Learning What You Don’t Know

I realize this sounds a bit strange. When I took anatomy at Utah Valley University our professor took great joy at throwing as many questions as possible because if we didn’t know the answer we were expected to look it up. Then we would know it and be one step closer to getting ready for … Continue reading